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MECOTY 2015 to recognise the best vehicles across 18 categories along with the coveted Jury & Public Car of the Year awards which registered over 65,000 votes
All eyes are set on the second edition of the Middle East Car of the Year (MECOTY) Award, the biggest award for the regional automotive industry. Senior executives from the entire industry have confirmed their attendance and are eagerly waiting in anticipation for the final results to be announced in a glittering gala awards night on October 29, 2015 at Raffles, Dubai.
The nominees underwent a stringent selection and testing process that lasted 9 months by a select panel of judges, who are handpicked to represent their respective countries from UAE, Jordan, Lebanon, Qatar, Saudia Arabia, Bahrain & Kuwait.
It is the moment we all have been waiting for after a busy testing season. We wish all manufacturers the best of luck look forward to hosting them on 29th October at the awards. said Saeed Marzooqui, Organisers Committee, MECOTY 2015.
"We are delighted to be nominated by MECOTY awards once again. This year, we have six vehicles nominated across the awards different categories including the new Mercedes-Maybach S-Class 600, the new Mercedes-AMG GT S and the new Mercedes-AMG S 63 Coupe. Modern luxury is our style and our attitude, and we enjoy an excellent reputation in terms of quality, safety, comfort, design, and integrated, sustainable mobility," said Dirk Fetzer, Director of Sales & Marketing at Daimler Middle East & Levant. "We look forward to celebrating this year's awards and wish all of the participants the best of luck on their nominations."
Mr. Alex Chung, President of KIA Motors Middle East and Africa Regional Headquarters, said: We are extremely honoured and ecstatic that the all new Sorento has been nominated for the prestigious MECOTY award. The cutting-edge Sorento is an aesthetic, technological and automotive masterpiece which has raised the bar in terms of safety and driver-comfort features. It is an outstanding addition to the compact SUV market and can compete proficiently against other models in the same segment. We are eagerly anticipating the final results with great confidence and would like to take this opportunity to wish the manufacturers the best of luck.
After a massive response last year, MECOTY once again initiated a month long Public Voting campaign which allowed people to vote for the favourite car and make it win the coveted Public Car of the Year title. The campaign was heavily supported by all manufacturers and registered just over 65,000 individual votes compared 11,260 votes received last year.
The public voting campaign received 5 times the number of votes compared to last year. That's a true testament of MECOTY's reach to the consumers which has increased 500% over the past 12 months.said Roman Gavrilin, Organisers Committee, MECOTY 2015.
We would like to share this success with all manufacturers, who left no stone unturned in their vote generation campaigns
MECOTY 2015 will be held on 29th October 2015 at Raffles Dubai. By invitation only.